New Delhi: The Swadeshi Blessings, a startup based in Pune, is attracting attention when an update on the company and its successful growth and success in the world was expressed by Namita Thapar, an investor in the Shark Tank India. In one of the latest posts on X, formerly Twitter, where she talked about meeting the founders Vishnu and Dattatreya and extolled on the journey of the brand, which specializes in classic Indian kitchenware and home decor items.
Swadeshi Blessings began its operations in Udaipur, which is a city of art and culture. The company collaborates with over 100 artisan families assisting them to make a stable income preserving the Indian traditions. These craftsmen produce handcrafted goods with Indian culture and skills of different generations.
Namita Thapar’s Investment
Namita Thapar disclosed that Swadeshi Blessings was her investment in the Shark Tank India Season 2. In the period of investment, the company was generating 25 lakh MRR monthly. The increase since that time has been remarkable. The startup has currently achieved an MRR of approximately 1.2 crore indicating high demand of their products.
The export market is one of the greatest contributors to the success of the company. The post states that almost three-quarters of the sales of Swadeshi Blessings are generated by the international buyers. The brand has ceased to be just India based and has had its presence in the market such as the United States, the United Kingdom and Germany as well.
Expansion of Swadeshi Blessings
The expansion of the company into marble home decor products was one of the major highlights outlined. Their marble bowls have fared particularly well too and have been registered as one of the Top 10 decorative bowls on Amazon US. This milestone depicts how the customers of India are appreciating Indian handcrafted products of the world.
Namita Thapar added that she is sure that the brand will climb in those markets also with the recent developments in the UK and Germany. She also was happy to contribute to the business that not only develops financially but also helps the Indian artisans and traditions.
The post was met with a positive reaction by many people. Some users wished the founders congratulation and liked the brand because it managed to expand without becoming less values. A user remarked that is the way in which scaling ought to occur, expansion without losing the spirit of the company. One of them commended the company on establishing livelihoods of artisans in a sustainable manner besides taking Indian craftsmanship to other global markets.
Other users also posed other questions related to the business, including how the business manages payments to the numerous artisanal families and what would be the unit economics of the company. These queries demonstrate a developing fascination with the way in which ethical and artisan-oriented businesses work at the scale.
Mixed opinions also existed. Some users also expressed their opinion about the places where the investors can spend their money, whereas others mentioned nothing but admiring the motivational voyage of Swadeshi Blessings.
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