The Gemini AI Saree trend has captivated social media, transforming selfies into retro Bollywood portraits with flowing sarees and nostalgia charm. Yet, beneath its allure lie serious concerns about privacy and environmental impact.
IS THIS VIRAL PHENOMENON WORTH THE HIDDEN COSTS ?
Introduced in August 2025, Google’s Gemini Nano Banana tool enables users to create 90s – inspired saree images using prompts like “vintage Bollywood portrait in a red chiffon saree”. Over 500 million edits have surged across platforms, still counting, blending cultural heritage with mordern technology. Its popularity is undeniable, but the risks are hard to ignore.
Uploading photos allows Google to use them for AI training, raising fears of data breaches or identity theft. One user discovered her AI-generated image revealed a previously undisclosed feature, promising unease. Indian police warn of potential cyber scams, and deepfake risks persist, despite Google’s watermark safeguards.
Google maintains the tool is secure, but skepticism remainse.
The environmental toll is equally alarming. Generating 500 million edits consumes significant energy, with one million images requiring 1.3 megawatt -hours, enough to power 100 homes for a month. By 2030, Ai could contribute 2.5% of global emissions, surpassing aviation.
This trend celebrates creativity but demands caution. It risks personal data and exacerbates climate challenges. Users should opt for non – personal images and reconsider frequent edits.
As the questions remains : Are we embracing innovations or inviting digital crises? Are we trading our planet’s future for a fleeting dazzle and some likes?
